The Hungry Explorer
is coming to Fayetteville, NC in June 2025
Fayetteville, NC Residents Embark on a Flavor-Filled Expedition!
Embark on a bold culinary quest with The Hungry Explorer — showcase your restaurant or food truck on Fayetteville’s ultimate map to fearless flavors and hidden local treasures.
From savory classics to international delights, each local restaurant is a new discovery and a celebration of Fayetteville’s vibrant food scene.
The journey begins now — conquer the world, one local bite at a time!
What is The Hungry Explorer?
The Hungry Explorer is a giant postcard that highlights up to 10 locally owned restaurants and food trucks from across Fayetteville, NC. It’s designed to make direct mail accessible, helping small food businesses reach local households at a fraction of the cost of going solo. Why should big corporations be the only ones with access to powerful marketing?
Where in Fayetteville, NC is it being delivered?
It is going to 5,000 homes in zip codes 28314 and 28304. They are highlighted in red in the image below.
What if my restaurant isn’t in those zip codes?
Even if your restaurant isn’t in the featured ZIP codes, food lovers will travel for something worth tasting. The Hungry Explorer is all about uncovering local gems — and when your food stands out, people are willing to drive across town for it. This card reaches curious, hungry locals who are looking to discover their next favorite spot .
Why add your restaurant to the Hungry Explorer?
Spaces are extremely limited, a maximum of ten total spaces.
No direct competition allowed. So, if you buy a space and you have a Mexican restaurant, you will be the only Mexican restaurant on the card.
Extremely inexpensive. Direct mail can cost thousands. The Hungry Explorer is just 9 cents per home!! ($450 total).
5,000 Homes is way more than 5,000 people. Plus all the social media posts generated from The Hungry Explorer Challenge, for more info visit here.
No markups of any kind. The cost includes design, printing, postage, and all the work required to prep it to mail. You just sit back and enjoy all the new customers. (no promises, but there will be more customers coming through your doors)
Includes a dynamic QR code to track QR code scans beyond basic UTM data. ($600 value, paying for a dynamic QR code for your restaurant will cost you more than the entire cost of an ad space!)
The Hungry Explorer Challenge
Drive engagement. Attract new customers. Elevate your brand.
The Hungry Explorer Challenge is a strategic social media campaign paired with a direct mail postcard, designed to spotlight Fayetteville’s most flavorful locally owned restaurants and food trucks. It connects your brand with motivated, food-loving customers who are excited to explore—and spend—locally.
How It Works:
Participants like Mail Storm and all featured restaurants on Facebook.
They visit your restaurant, take a photo of their food or a selfie inside, and post it on social media.
Each post must tag both your page and Mail Storm.
Each tagged visit counts as one entry into a community-wide prize drawing.
Participants who complete the full card become Hungry Explorer Champions, earning exclusive prizes and bonus entries.
Why It Works for You:
Guaranteed online visibility through participant posts and tags
New customers walk through your door—motivated by the challenge and prizes
Ongoing engagement with your restaurant’s social media presence
Collaborative marketing that multiplies reach through direct mail and digital synergy
What Champions Get:
A certificate recognizing their achievement
Limited edition Hungry Explorer stickers
10 bonus entries into the Champions Loot drawing — a curated box of food-themed prizes
What You Get:
Affordable direct mail exposure you wouldn’t get from a solo campaign
Social media buzz created by real customers sharing authentic experiences
Increased foot traffic and brand awareness across the community
Join the Hungry Explorer Challenge and put your restaurant on the map—literally and socially
How many spaces are left?
The June Edition is Closed!
Next edition is scheduled for September 2025.
Schedule your consultation.
Use the form or email us and we will get back to you within 24 hours to schedule a time for us to come visit you to discuss your spot on The Hungry Explorer.
Contacting us doesn’t add you to a mailing list. We won’t spam you with offers or junk you don’t want.
alfred@MailStormNC.com